Lotus Biscoff – the brand behind the iconic ‘little red biscuit’ and unique caramelised biscuit spread – has partnered with Costa Coffee, the nation’s favourite coffee shop.
They have come together to create the first ever Lotus Biscoff Muffin – the perfect treat to enjoy with a delicious handcrafted coffee!
Limited Edition Autumn Menu
The Lotus Biscoff Muffin is part of Costa Coffee’s exciting, limited edition Autumn menu, available now in-store a Costa in Pescod Square. The spiced muffin contains a surprise centre of Lotus Biscoff spread and is topped with delicious toffee icing and a Lotus Biscoff biscuit.
Perfect for Biscoff fans and coffee lovers alike, each mouthful of the muffin provides the delectable, iconic taste of caramel and toffee.
Keeping in line with the Lotus Biscoff brand identity, the muffin is wrapped in a branded case featuring the recognisable Lotus Biscoff logo, so that customers can instantly spot the new creation in Costa Coffee stores around the country.
Uniquely Delicious Taste
Frances Booth, Category Marketing Manager at Lotus Bakeries, was delighted to have the opportunity to partner with Costa Coffee. Frances says: “This is an incredibly exciting time for Lotus Biscoff as we partner with Costa Coffee. It is a momentous launch not only because we are collaborating with the largest coffee shop brand in the UK, but because it gives our fans yet another way in which they can enjoy the uniquely delicious taste of Lotus Biscoff.”
Frances adds: “The product has been developed by Costa Coffee’s talented development team and we’re absolutely delighted with it. The way in which it combines both Lotus Biscoff spread and biscuit with the light and airy Costa Coffee muffin is irresistibly tempting and an exciting new approach to our brand. We know our loyal Lotus Biscoff fans and legions of Costa Coffee customers alike will be over the moon to experience this new take on the timeless treat.”
Eric Tavoukdjian, Commercial Marketing Director at Costa Coffee, explained more about the collaboration: “We are delighted with the Lotus partnership, as part of our Autumn menu. Our product innovation team leapt at the chance to capture the unique caramelised flavour of Lotus Biscoff as a muffin, and it is a big hit with our customers. It’s the perfect complement to a cup of our premium handcrafted coffee.”
Costa Coffee’s Limited-Edition Lotus Biscoff Muffin is available at Costa Coffee in Pescod Square now. Get them while you can!